CUP & Assessment Launches New Brand

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Cambridge College Press & Evaluation has introduced a new extension of its manufacturer for its English mastering and assessment items, applied all around the earth by millions of students and teachers. This contains Cambridge English Qualifications, classes, assistance, and electronic means to assist individuals learn English and prove their abilities to the environment. Cambridge’s new search and come to feel for its English variety also includes the guarantee “where your earth grows.”

Francesca Woodward, worldwide running director for English, claims the new brand will give the group a robust, single id heading ahead: ‘‘Last calendar year we merged our publishing and assessment operations, and now our workforce performs even extra intently with each other to produce the pretty greatest alternatives for English language learners and teachers globally. In the past, learners and instructors have taken examinations and used textbooks and electronic resources from various parts of our Cambridge household, and our new one manufacturer for English brings all of this collectively below 1 roof. It will help us to display the entire world that we produce unique studying and assessment activities that could only occur from Cambridge.”

Woodward added, “As section of our determination to the ecosystem, we’re not inquiring our companions and distributors close to the world to toss absent present branded products. We want them to take a move-by-step tactic to the transition to our new Cambridge brand for English.” 
www.cambridge.org/english

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